International Research of Multidisciplinary Analysis
Vol. 1 No. 3 (2023): International Research of Multidisciplinary Analysis

THE ROLE OF REWARD AS A MODERATION VARIABLE IN THE INFLUENCE OF RESPONSIBILITY AND INITIATIVE ON SALES PERFORMANCE AT PT. BEAUTIFUL GUNA PROSPEROUS MEDAN

Bayu Teta (Universitas Prima)

Article Info

Publish Date
30 Mar 2023

Abstract

This study aims to determine the role of reward as a moderating variable in the influence of responsibility and initiative on sales performance at PT. Guna Indah Makmur Medan. This type of research is quantitative research. The research instrument used in this study was a Likert questionnaire with a measurement scale. The sample in this study were 30 sales people. The data analysis techniques used are validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression analysis, t test, F test, determination test and MRA test. The study's results indicate that partially responsibility and initiative significantly affect sales performance at PT. Guna Indah Makmur Medan, but rewards cannot moderate the effect of responsibility and initiative on sales performance at PT. Guna Indah Makmur Medan

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Journal Info
International Research of Multidisciplinary Analysis
Website

Abbrev

home

Publisher

Nindikayla Publisher

Subject

Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Economics, Econometrics & Finance Education Social Sciences

Description

International Research of Multidisciplinary Analysis is an open-access monthly journal of the Nindikayla Institute that publishes research outcomes with significant contributions to the understanding and improvement of Research processes. IRMA not only collects research results from different ...