Tatar Pasundan: Jurnal Diklat Keagamaan
Vol 17, No 1 (2023): Tatar Pasundan: Jurnal Diklat Keagamaan

PUBLIC RELATIONS PROGRAM MANAGEMENT AT MADRASAH ALIYAH FOR INCREASED COMMUNITY PARTICIPATION

Mohamad Erihadiana (UIN Sunan Gunung Djati Bandung)
Reza Fauzi (UIN Sunan Gunung Djati Bandung)
Juliani Jamilah (UIN Sunan Gunung Djati Bandung)



Article Info

Publish Date
30 Jun 2023

Abstract

Public relations is the most essential aspect of enhancing and maintaining the Institution's image. Ineffective implementation of public relations programs is frequently the cause of insufficient community participation. Therefore, it is necessary to analyze the sustainability of public relations initiatives in educational institutions through their management. This study was conducted at Madrasah Aliyah Sirnamiskin in the city of Bandung. This study aims to determine and analyze the management of public relations programs in Madrasah Aliyah Sirnamiskin Bandung City in an effort to increase community participation and the arrangement of an ideal madrasah environment. This study employs a qualitative research methodology with a descriptive technique of analysis. Annual programs, semester programs, quarterly programs, monthly programs, and weekly programs are the types of implementation of public relations programs that support increased community participation. In Madrasah Aliyah Sirnamiskin Bandung City, effective management in the preparation of public relations programs has implications for increasing community participation and constructing a positive madrasah environment.Keywords: Public Relations; Program; Participation; Society; Management 

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Journal Info

Abbrev

tp

Publisher

Subject

Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences

Description

Tatar Pasundan e-journal accepts all research and scientific papers from researcher, academics, practitioners who work in the education, training, religious and management issues which may include to these issues: Religious live Civil Society Religious Education Local Wisdom Religiosity Training and ...