Jurnal Dehasen Mengabdi
Vol 2 No 2 (2023): September-Februari

Sosialisasi Peningkatan Kualitas Pelayanan Pada Usaha UMKM Rumah Makan Nasi Padang Etek Yet di Dempo Raya

Sari, Yetri Oktiva (Unknown)
Effendi, Yanto (Unknown)

Article Info

Publish Date
03 Oct 2023

Abstract

This study aims to analyze the role of socialization in improving the service quality of Micro, Small, and Medium Enterprises UMKM at "Rumah Makan Nasi Padang Etek Yet" in Dempo Raya. A qualitative approach was employed, collecting data through observation, interviews, and documentary analysis. The results of the study indicate that socialization has a positive impact on creating an understanding of service standards and strengthening the positive interaction between employees and customers. Effective socialization contributes to an increase in customer satisfaction and supports the growth of UMKM.

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Journal Info
Jurnal Dehasen Mengabdi
Website

Abbrev

jdm

Publisher

Universitas Dehasen Bengkulu

Subject

Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Social Sciences

Description

JDM received manuscripts in the field of community service including training, marketing, local food safety, Appropriate Technology (TTG), design, community empowerment, education for sustainable development, Technology Transfer, Globalization and Social Transformation, Competence and ...