Indonesian Journal of Multidisciplinary Science
Vol. 2 No. 11 (2023): Indonesian Journal of Multidisciplinary Science

Analyzing Jakarta Kini Platform Using the UTAUT 2 Model

Sutisna, Sutisna (Unknown)
Tricahyono, Dodie (Unknown)



Article Info

Publish Date
31 Aug 2023

Abstract

Jakarta Kini (JAKI) platform provides a seamless digital experience for various government services of DKI Jakarta, such as reporting/complaints, monitoring and accessing important information. This research aims to analyze the use and acceptance of JAKI using the Unified Theory of Acceptance and Use of Technology (UTAUT) 2 model, which consists of the variables Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, Hedonic Motivation, Price Value, Habit and Trust as the main variable. Along with Age and Gender as moderator variables. Data was collected from 400 respondents who had used the JAKI platform. The sampling method uses non-probability sampling and convenience sampling. The Partial Least Squares (PLS) technique is used to interpret and analyze the data using SmartPLS 4 software. Based on the analysis of this research, five direct variable relationships have a positive and significant effect. Habit and Trust variables positively and significantly affect Behavioral Intention and Use Behavior in using the platform. In moderate variables, only one variable has a significant effect. Age moderates the effect of Effort Expectancy on Behavioral Intention in using the platform.

Copyrights © 2023






Journal Info

Abbrev

ijoms

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences

Description

Indonesian Journal of Multidisciplinary Science (IJOMS) is a scientific journal in the form of research and can be accessed openly. This journal has e-ISSN 2808-6724 and p-ISSN 2808-5957. This journal is published monthly by International Journal Labs. The development of the company made the ...