Bussman Journal : Indonesian Journal of Business and Management
Vol. 3 No. 3 (2023): Bussman Journal | September - Desember 2023

PENGELOLAAN KETERTIBAN PASAR CURUG KABUPATEN TANGERANG OLEH PERUMDA PASAR NIAGA KERTA RAHARJA

Muhammad Iqbal Rohim (Universitas Yuppentek Indonesia)
Doddy Mulyono (Universitas Yuppentek Indonesia)
Guntur Syahputra Saragih (UPN Veteran Jakarta)



Article Info

Publish Date
10 Oct 2023

Abstract

The purpose of this research is to determine the orderly management of the Curug Market, Tangerang Perumda Regency by the Kerta Raharja Commercial Market. Therefore, the focus of this research is the Order Management of the Curug Market, Tangerang Perumda Regency by the Kerta Raharja Commercial Market. The method used in this research is a qualitative approach. This research uses strategic management theory, including environmental observation, strategy formulation, strategy implementation, as well as evaluation and control, including looking at opportunities, strengths, and reducing weaknesses in the Perumda Pasar Niaga Kerta Raharja environment. The data collection techniques used were interviews, observation and documentation studies. The data analysis technique uses analysis techniques according to Miles and Huberman. Meanwhile, to test the validity of the data using triangulation and member checks. The research results show that Perumda Pasar Niaga Kerta Raharja Pasar Curug in managing market order is still not optimal. This is because it is hampered by employee discipline and lack of participation by traders. Lack of education among employees is an inhibiting factor in the process of socializing traders and providing infrastructure to support work programs. To improve optimization. Perumda Pasar Niaga Kerta Raharja Pasar Curug needs to take steps to improve the quality and quantity of human resources and other supporting resources

Copyrights © 2023






Journal Info

Abbrev

home

Publisher

Subject

Economics, Econometrics & Finance

Description

Bussman Journal: Indonesian Journal of Business and Management is a multidisciplinary Open Access Journal that strives for inclusivity and global reach. The broad scope of the Journal creates a perfect environment to foster connections between researchers across all areas of Business & Management ...