SAINTEK
Vol. 1 No. 1 (2022): Seminar Nasional Sains dan Teknologi (SAINTEK) ke 1 - Juli 2022

Implementasi Data Mining Dalam Menentukan Penjualan Paket Internet Dan TV Kabel Dengan Metode Algoritma C4.5 Pada PT Link Net

Fajar Arief Rachman (Universitas Pelita Bangsa)
Wahyu Hadikristanto (Universitas Pelita Bangsa)
Arvita Emarilis Intani (Universitas Pelita Bangsa)



Article Info

Publish Date
01 Aug 2022

Abstract

APT Link Net is a multimedia company that became the first provider in Indonesia that provides internet speeds of up to 100 Mbps and provides more than 90 local and international channels with digital picture quality and stereo sound, PT. Link Net offers several choices of internet and cable TV packages such as Dlite, Elite, Family, Family Plus, Maxima, School, Supreme, judging by the large number of sales for these packages and there is no predictor of determining the sales of the best-selling and not-selling packages. The research uses data mining techniques using the C4.5 algorithm to analyze or determine package sales so that they can prepare more supporting tools to be used for best-selling packages. This study uses sales data sourced directly from PT. Link Net in 2021. The stages in the C4.5 Algorithm use six KDD (Knowledge Discovery in Databases) steps which include activities, namely, selection, preprocessing, transformation, data mining, Interpretation Evaluation. Through testing using rapidminer with an accuracy rate of 99.5%, thus the C4.5 Algorithm is very well used to implement this sales data. From the explanation above, it can be concluded that the best-selling Internet and cable TV packages at PT. Link Net namely Family and Family Plus. Keywords: Data Mining, C4.5 Algorithm, Decision Tree, Prediction

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Journal Info

Abbrev

SAINTEK

Publisher

Subject

Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Engineering Industrial & Manufacturing Engineering

Description

Prosiding Sains dan Teknologi (SAINTEK) merupakan wadah publikasi dari hasil penelitian yang telah dipresentasikan pada Seminar Nasional Sains dan Teknologi (SAINTEK) yang diselenggarakan setiap tahun oleh Fakultas Teknik Universitas Pelita Bangsa. Penelitian yang dipublikasikan bersifat ...