Amarthapura: Historical Studies Journal
Vol. 2 No. 1 (2023)

ANALISIS IKLAN KENDARAAN MOBIL OLDSMOBIL, FORD, CHEVROLET, DAN ESSEX MOTORS DI KORAN BINTANG BORNEO TAHUN 1929

Samuel, Rey (Unknown)
Norhidayat, Norhidayat (Unknown)
Wingkolatin, Wingkolatin (Unknown)



Article Info

Publish Date
30 Jun 2023

Abstract

Car-type vehicles entered the Dutch East Indies in 1905 and expanded with advertising through local newspapers and one of them was the Bintang Borneo Newspaper. In the newspaper there are several car manufacturers who advertise their products, such as Essex Motors, Ford, Chevrolet and so on. This research discusses car advertising in the Bintang Borneo Newspaper. In general, this research aims to increase insight into the history, especially of car advertising in Indonesia, especially in the Bintang Borneo Newspaper in this research. In particular, this research aims to increase insight into the history of advertising by looking at the design language of various manufacturers who advertise their products in the Bintang Borneo Newspaper.

Copyrights © 2023






Journal Info

Abbrev

amt

Publisher

Subject

Education Social Sciences

Description

Amarthapura: Historical Studies Journal published by the Department of History Education, the Faculty of Teacher Training and Education, Universitas Mulawarman, which is published twice a year in June and December. It contains articles of research or study of literature in History Education. ...