Jurnal Ekonomi
Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024

Driving Excellence In Customer Experience: A Comparative Study Of Quality Management Tactics In Public Enterprise, Government Bodies, and The Hospitality Industry

Arman Jaya (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)
Hanif Fariz Ramadhani (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)
Miranda Istikarani (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)
Yogi Muhammad Pandu Prabowo (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)
Ricardo Charles (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)
Aisyah Farah Yasira Fitri (Department of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia)



Article Info

Publish Date
13 Mar 2024

Abstract

This research delves into the quality management approaches within a state-owned enterprise, a government organization, and the hospitality industry to discern their influence on customer satisfaction. Utilizing a descriptive-qualitative method, the study garners data through meticulous field observation, informant interviews, and extensive documentation. The findings reveal that each company has adopted and tailored quality management practices to suit their operations, leading to enhanced customer satisfaction. Despite this progress, the research identifies significant challenges, notably in human resource competence, which could impede customer satisfaction. Each entity, however, has devised strategic solutions to these challenges, fostering the advancement of their quality management systems. The study contributes to the discourse on quality management, offering stakeholders a lens to augment their strategies. It recognizes the limitations posed by the scope of data collection and calls for future research to delve deeper, ensuring a more comprehensive understanding of the practices and their outcomes.

Copyrights © 2024






Journal Info

Abbrev

Ekonomi

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi [p. ISSNĀ 2301-6280, e. ISSNĀ 2721-9879] is a peer-reviewed journal published Half times a year (June, and December) by SEAN Institute. Jurnal Ekonomi is intended to be the journal for publishing articles reporting the results of economics research. Jurnal Ekonomi invites manuscripts ...