International Journal of Application on Economics and Business
Vol. 1 No. 4 (2023): November 2023

THE IMPLEMENTATION OF WOMENPRENEUR MINDSET AND PROACTIVE PERSONALITY IN THE EFFORTS TO IMPROVE MSME PERFORMANCE

Prastiwi, Ni Luh Putu Eka Yudi (Unknown)
Hartawan, I Gusti Made Dharma (Unknown)
Kasih, Ni Luh Sri (Unknown)
Agustin, A. A. Ayu Mas Tanti (Unknown)
Sari, Putu Ratna Komala (Unknown)

Article Info

Publish Date
28 Nov 2023

Abstract

This research seeks to examine the impact of the womenpreneur mindset and proactive personality on the performance of MSMEs. The study employed a quantitative approach through the administration of questionnaires to 50 women involved in MSMEs. Data analysis was carried out using SPSS 25.0. The findings of this research contribute to enhancing understanding in the realms of human resource management and entrepreneurship, particularly in relation to factors influencing MSME performance. According to the study, the womenpreneur mindset and proactive personality make significant contributions to enhancing the performance of MSMEs.

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Journal Info
International Journal of Application on Economics and Business
Website

Abbrev

ijaeb

Publisher

Universitas Tarumanagara

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

International Journal of Application on Economics and Business (IJAEB) contains articles on the following topics: Entrepreneurship studies, Business studies, Management studies, Accounting studies, Economics ...