CaLLs : Journal of Culture, Arts, Literature, and Linguistics
Vol 9, No 2 (2023): CaLLs, December 2023

INFRASTRUCTURE DEVELOPMENT: POLITENESS STRATEGY IN THE SPEECH OF THE INDONESIAN PRESIDENT, JOKOWI.

Eliyana, Ema (Unknown)



Article Info

Publish Date
31 Dec 2023

Abstract

Pragmatism is an important factor to take into consideration when developing political speech because the main goal of political speech is to communicate with the public and foster trust. 1) Identify the constructive and destructive forms of politeness employed in President Jokowi's statements. 2) To determine how frequently President Jokowi used positive and negative strategies in his speech. In this study, a qualitative research design was used. Using document analysis, it is possible to pinpoint the diplomatic techniques Jokowi employed during his speeches. According to the analysis, more positive politeness strategies (96,9%) than negative politeness strategies (3,1%) are used. The analysis showed that the most popular positive politeness tactics were to show greater interest in the recipient and to use in-group identity markers. The speaker only employed one impolite tactic, which was to show deference. To gain the trust of Indonesians, Jokowi primarily employs positive politeness techniques.

Copyrights © 2023






Journal Info

Abbrev

calls

Publisher

Subject

Education Languange, Linguistic, Communication & Media Social Sciences

Description

CaLLs (Journal of Culture, Arts, Literature, and Linguistics) published by Fakultas Ilmu Budaya Universitas Mulawarman and published in June and December. CaLLs welcome articles and research reports utilizing an interdisciplinary approach to the study of culture. The object materials of the study ...