<![CDATA[Managing company finances well is the key to achieving long-term stability and growth. This research aims to analyze strategies for managing company finances effectively and efficiently. This research uses a qualitative approach with descriptive methods. The research results show that managing company finances effectively is a crucial step in ensuring business success and continuity. Various basic principles in financial management, such as making a realistic budget, managing debts and receivables wisely, and investing in the right resources, are the foundation for maintaining financial stability. Apart from that, financial risk mitigation strategies are also important to protect company assets from external threats that may arise. With technology adoption and regular monitoring, companies can increase efficiency in financial management and make more informed decisions based on accurate data. Finally, regular monitoring and evaluation of financial health is key in ensuring that companies can adapt to market changes and improve their financial performance in a sustainable manner.]]>
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