Edukasi Islami: Jurnal Pendidikan Islam
Vol. 11 No. 03 (2022): Edukasi Islami: Jurnal Pendidikan Islam

Strategy Analysis Of BBPOM Pekanbaru Implementing A Communication Management Program Regarding Hazardous Halal-Haram Cosmetics From The Islamic Education Perspective

Rosmala Rosmala (Universitas Islam Negeri Sumatera Utara)
Syukur Kholil (Universitas Islam Negeri Sumatera Utara)
Nursapiah Harahap (Universitas Islam Negeri Sumatera Utara)



Article Info

Publish Date
28 Oct 2022

Abstract

Communication management is the role of management in communicating effectively. The purpose of this research was to find out how BBPOM Pekanbaru can inform, educate, and communicate (ICE) with the public in Pekanbaru about the phenomenon of dangerous cosmetics. Sources of data are referred to journals, magazines, websites, and newspapers related to the dangerous cosmetics phenomenon. A qualitative research method was implemented, and the POAC (planning, organizing, acting, and controlling) concept on how to communicate was used as a reference. BBPOM Pekanbaru has implemented information sharing, counseling, and the ICE program by conducting 12 times of knowledge sharing through Instagram, Twitter, and Facebook and a 14-time discussion program using video, local television, and radio about dangerous cosmetics in Pekanbaru. Many programs have been implemented as per the yearly program target, but BBPOM needs additional resources to improve the control system. Communication management is very important from an Islamic perspective because everything must be done correctly.

Copyrights © 2022






Journal Info

Abbrev

ei

Publisher

Subject

Education

Description

Edukasi Islami: Jurnal Pendidikan Islam focuses on publishing articles that contain ideas, research results, and literature studies in the field of Islamic Education. Edukasi Islami: Jurnal Pendidikan Islam Scope are: Al Quran and Hadith-based Islamic Education, Media and Learning Resources in ...