This qualitative case study examines the strategic utilization of social, political, and economic capital by Edi Sitorus, as an incumbent, in the 2024 legislative elections in Depok, Indonesia. The research investigates how Sitorus effectively combines these forms of capital to enhance his electability and secure electoral victories in a highly competitive environment. Data were collected through interviews with the candidate, his campaign team, and some constituents, alongside observations of campaign activities and analysis of relevant election documents. The findings reveal that Sitorus's electoral success is significantly influenced by his adept use of social capital to engage with and mobilize the community, political capital to exploit his incumbency advantages and party networks, and economic capital to fund targeted campaign initiatives. This integrated approach not only maximizes voter outreach but also aligns campaign strategies with the specific needs and expectations of the electorate in Depok. The study underscores the importance of a synergistic use of various capitals in legislative elections, highlighting their interdependent roles in building a successful electoral strategy. By extracting into the dynamics of capital utilization in Indonesian politics, this research contributes to a deeper understanding of electoral strategies and offers valuable insights for candidates and political strategists in similar contexts.
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