Jurnal Bisnis Inovatif dan Digital
Vol. 1 No. 3 (2024): Juli : Jurnal Bisnis Inovatif dan Digital

Strategi Komunikasi Bisnis dalam Meningkatkan Kepuasan Pelanggan Pada Jasa Expedisi di Era Digital

Nadiya Fadillah (Unknown)
Sumartono Sumartono (Unknown)



Article Info

Publish Date
07 Jun 2024

Abstract

The current of globalization has made technological and digital developments change the way business and communication are carried out. The digital era is currently the foundation of the business world and opens up new opportunities, including expedition delivery services or what can be called logistics. The expedition delivery service itself not only plays a role in delivering packages to the customer's hands but also must gain the customer's trust so that the customer has an interest in using the delivery service again. The aim of the research is to determine customer satisfaction in using expedition delivery services. The research used is descriptive qualitative research, using an approach that involves collecting relevant data sources, such as journal articles, books, publications and so on. The research data obtained is then analyzed systematically so that they can be continuous with each other in increasing satisfaction with the use of delivery services.

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Journal Info

Abbrev

JUBID

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Manajemen Sumber Daya Manusia, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasi, Manajemen Rantai Pasokan, Tata Kelola Perusahaan, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan ...