Sistem Informasi Pemilihan Marketing Berprestasi Berbasis Multiuser Dengan Metode Simple Additive Wighting (SAW)

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Router : Jurnal Teknik Informatika dan Terapan
Vol. 1 No. 2 (2023): Juni: Router: Jurnal Teknik Informatika dan Terapan

The Simple Additive Weighting method is used to create an information system that can provide recommendations as the right decision-making method. This method is suitable for the decision-making process because it can determine the weight value for each attribute, then proceed with a ranking process that will select the best alternative from a number of the best alternatives. In addition, the advantage of the Simple Additive Weighting model compared to other decision-making models lies in its ability to make a more precise assessment because it is based on predetermined criteria values ​​and preference weights. The total change in value generated by the Simple Additive Weighting method is very relevant for solving decision-making problems.