AJAD : Jurnal Pengabdian kepada Masyarakat
Vol. 4 No. 1 (2024): APRIL 2024

Sosialisasi Digital Marketing dalam Upaya Peningkatan Penjualan Produk UMKM di Kepulauan Banda, Maluku Tengah

Radianto, Amelia Josefien Viotty (Unknown)
Laitupa, Muhammad Fadila (Unknown)
Leatemia, Senda Yunita (Unknown)
Anakotta, Fanny Monica (Unknown)
Fauzan S, M Rifkhi (Unknown)

Article Info

Publish Date
30 Apr 2024

Abstract

The purpose of this community service activity is to provide education in the form of outreach to increase sales of MSME products through digital marketing in the Banda Islands, Central Maluku. The methods used to carry out community service activities are qualitative methods in the form of interviews and active and participatory learning methods. After being evaluated through several interview questions, this socialization was able to increase the knowledge and insight of MSME players in the Banda Islands so that they could maximize the potential of technology around them in an effort to increase sales of MSME products.

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Journal Info
AJAD : Jurnal Pengabdian kepada Masyarakat
Website

Abbrev

ajad

Publisher

Lembaga Mitra Solusi Teknologi Informasi

Subject

Humanities

Description

AJAD : Jurnal Pengabdian kepada Masyarakat, with ISSN 2797-2356 (Online) and 2797-2364 (Print) published by Research Division Lembaga Mitra Solusi Teknologi Informasi (L-MSTI). Its a biannual refereed journal concerned with the practice and processes of community engagement. It provides a forum for ...