Samvada: Jurnal Riset Komunikasi, Media, dan Public Relation
Vol 2 No 2 (2023): Samvada November 2023

Komunikasi Simbolik Dalam Tradisi Megibung di Kota Mataram

Karisma, Komang (Unknown)
Listiawati, Ni Putu (Unknown)
Rasmini, Ni Wayan (Unknown)
Suarjaya, I Nyoman Alit (Unknown)



Article Info

Publish Date
01 Nov 2023

Abstract

Communication is very important for human survival. Symbolic communication is communication carried out through agreed or conventional symbols. Cultural values are symbolic communication used to communicate meaning to society. The megibung tradition is a culture that has symbols and cultural values that must be understood by the community. This research aims to explore symbolic communication in the megibung tradition. This research uses a qualitative research method with a phenomenological approach. The data collection techniques used were observation, interviews and documentation. The data obtained was then analyzed through three stages, namely data reduction, data presentation and data conclusion. The results of this study show that symbolic communication in the megibung tradition is found in the management, order and activities of society, namely a symbol that communicates meaning to society, such as tools, materials, moral values, language, symbols, gestures, time and vocals.

Copyrights © 2023






Journal Info

Abbrev

JSv

Publisher

Subject

Religion Humanities Languange, Linguistic, Communication & Media Social Sciences

Description

This journal contains articles with a focus on communication in general, including media communication and journalism, marketing communication, organizational communication, communication research, intercultural communication, communication technology, and ...