Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Vol. 3 No. 1 (2024): Februari : Jurnal Pengabdian Masyarakat Indonesia (JPMI)

Analisis Manajemen Lintas Budaya dan Tantangan yang Dimiliki oleh Perusahaan Coca Cola

Antony Sentoso (Unknown)
Jhohari Jhohari (Unknown)
Lara Meilani (Unknown)
Melissa Melissa (Unknown)
Nasyah Amanda (Unknown)
Winna Angelina (Unknown)

Article Info

Publish Date
29 Feb 2024

Abstract

Cultural developments are very diverse in a country, therefore companies also have different cultures in a country. This writing was written to find out about the culture of the Coca Cola company and the challenges this company must face. The method used in this writing is the literature method, where the author looks for information through previous articles. From the results of this analysis, the author found that the Coca Cola company has a culture that is quite different from other companies and this company also has several big challenges.

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Journal Info
Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Website

Abbrev

jpmi

Publisher

Politeknik Pratama Purwokerto

Subject

Social Sciences Other

Description

Jurnal Pengabdian Masyarakat Indonesia (JPMI) memuat publikasi hasil kegiatan pengabdian masyarakat, model atau konsep dan atau implementasinya dalam rangka peningkatan partisipasi masyarakat dalam pembangunan, pemberdayaan masyarakat atau pelaksanaan pengabdian kepada masyarakat. Focus dan Scope ...