Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi (JEMBA)
Vol. 3 No. 1: Januari 2024

PERANAN KOMPETENSI SUMBER DAYA MANUSIA (SDM) TERHADAP KINERJA KARYAWAN DALAM MENINGKATKAN PROMOSI PRODUK DI PT. PUSRI PALEMBANG

Miftahul Huda (Unknown)
Trisninawati, Trisninawati (Unknown)



Article Info

Publish Date
30 Jan 2024

Abstract

Increased product promotion at PT. Pusri Palembang can be done through the competence of human resources (HR). This study aims to determine the role of human resource (HR) competence on employee performance in improving product promotion at PT. Pusri Palembang. This study used qualitative descriptive method. The results obtained from this study are the role of human resource (HR) competence at PT. Pusri Palembang is very influential in improving product promotion, through training provided by the company

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Journal Info

Abbrev

JEMBA

Publisher

Subject

Economics, Econometrics & Finance

Description

JEMBA for Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi, published by Bajang Institute. Published in two formats, print and online, both of which are published six times in one year. The scope of the journal studies broadly includes: Economy, Management, Business and ...