KLIK: Kajian Ilmiah Informatika dan Komputer
Vol. 4 No. 6 (2024): Juni 2024

Perancangan Prototype UI/UX Website Softcoffee Dengan Penerapan Metode Design Thinking

Sitorus, Herdiyanti Ratiningsih (Unknown)
Ibrahim, Ali (Unknown)
Yadi Utama (Unknown)
Hardini Novianti (Unknown)



Article Info

Publish Date
06 Jun 2024

Abstract

The advancement of information technology plays a crucial role in supporting businesses, including the coffee industry exemplified by Softcoffee Lintang. Softcoffee Lintang faces challenges with its manual ordering system and limited promotions, which hinder customers from easily accessing essential information such as prices, menus, and current promotions. This study employs the Design Thinking methodology to develop an innovative web-based User Interface (UI) and User Experience (UX) aimed at addressing these issues and enhancing the customer experience. A qualitative approach, involving interviews with management and questionnaires to customers, revealed that the resulting UI/UX design significantly facilitates application use, incorporating new features such as additional payment methods and product reviews, which received Single Ease Question (SEQ) scores above 6. The Design Thinking methodology proved effective in enhancing Softcoffee Lintang's operational efficiency through an attractive and intuitive website design, providing practical solutions to the identified problems and supporting the overall business strategy

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Journal Info

Abbrev

klik

Publisher

Subject

Computer Science & IT

Description

Topik utama yang diterbitkan mencakup: 1. Teknik Informatika 2. Sistem Informasi 3. Sistem Pendukung Keputusan 4. Sistem Pakar 5. Kecerdasan Buatan 6. Manajemen Informasi 7. Data Mining 8. Big Data 9. Jaringan Komputer 10. Dan lain-lain (topik lainnya yang berhubungan dengan Teknologi Informati dan ...