Manajemen Kreatif Jurnal
Vol. 1 No. 4 (2023): November: Manajemen Kreatif Jurnal

Pengaruh Kapabilitas Dinamis Dan Kapabilitas Inovasi Terhadap Keunggulan Kompetitif: Studi Kasus UMKM Kabupaten Kolaka

Zatia Zatia (Unknown)
Fitri Kumalasari (Unknown)
Almansyah Rundu Wonua (Unknown)



Article Info

Publish Date
04 Oct 2023

Abstract

This study aims to determine: (1) The effect of dynamic capabilities on competitive advantage case studi UMKM Kabupaten Kolaka. (2) The effect of innovation capability on competitive advantage case studi UMKM Kabupaten Kolaka.(3)the influence of dynamic capabilities on innovation capabilities as a mediating (intervening) variable in case studies UMKM Kabupaten Kolaka. this research is an explanatory research model with a Quantitative approach. Data collection in this study used literature study and questionnaire distribution. The population of this study were all UMKM of Kolaka Regency. While the sample of this study were 55 respondents using purposive sampling technique.. Testing research instruments employed validity and reliability tests by using SPSS 25.0. The data analysis technique used in this study is Structural Equation Modeling (SEM) based on Partial Least Square (PLS) wich measurement model test (outer model) and structural model testing (inner model) with Smart PLS 4.0. Based on the results of the study, it is known that there is a positive and significant influence between the dynamic capabilities variable on competitive advantage Behavior, this is indicated by the P-Value of 0.005. And the innovation capability variable also has a positive and significant effect on competitive advantage, this is indicated by the P-Value of 0.000. And the dynamic capabilities on innovation capability as mediating (intervene) variable also has a positive and significant effect

Copyrights © 2023






Journal Info

Abbrev

makreju

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan ...