Technopreneurship and Educational Development Review (TENDER)
Vol 1 No 3 (2024): October 2024

THE ROLE OF SOCIAL NETWORKS IN FACILITATING ACCESS TO CAPITAL AND RESOURCES FOR START-UP ENTREPRENEURS IN INDONESIA

Susantinah Wisnujati, Nugrahini (Unknown)
Junaidi, Ahmad (Unknown)
Ausat, Abu Muna Almaududi (Unknown)



Article Info

Publish Date
24 Nov 2024

Abstract

This study aims to analyze the role of social networks in facilitating access to capital and resources for start-up entrepreneurs in Indonesia. As a literature review employing a qualitative approach, the research utilizes secondary data sourced from Google Scholar between 2003–2024, selecting 19 articles. Descriptive analysis explores how social networks, encompassing personal relationships, business communities, and digital platforms, assist start-up entrepreneurs in overcoming challenges related to accessing capital, knowledge, and collaboration opportunities. Findings indicate that social networks play a critical role in creating funding opportunities through interpersonal connections, leveraging crowdfunding platforms, and establishing strategic connections via business communities and social media. Relevant case studies highlight the success of start-up entrepreneurs in Indonesia who have utilized social networks to expand their businesses and overcome operational challenges. However, the study also finds that the effectiveness of social networks depends on digital literacy, relationship-building capabilities, and community support. Digital literacy training, strengthening business communities, and educating entrepreneurs on leveraging social networks should be prioritized to support the growth of start-up entrepreneurs in Indonesia.

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Journal Info

Abbrev

tender

Publisher

Subject

Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Description

Technopreneurship and Educational Development Review (TENDER) is a peer-reviewed academic publication dedicated to exploring the intersection of technology entrepreneurship and educational advancements. The journal focuses on fostering innovative research, theories, and practices that contribute to ...