Effective and efficient administration in schools is an important aspect in supporting the success of the educational process. However, at SMPN 2 Parepare, there are several obstacles in the implementation of administration, such as a lack of administrative staff, the absence of the head of administration, disorganized accumulation of archives, and unequal distribution of tasks. These problems have an impact on slow administrative services and the quality of education received by students and teachers. Therefore, efforts are needed to optimize administrative implementation through strategies including recruitment and training of human resources, digitalization, school principal leadership and workload evaluation. The research method used is a descriptive qualitative approach with a focus on case studies, which is very relevant for explaining strategies for optimizing school administration in improving the quality of educational services. With these strategies, archive and document management becomes neater, administrative services to teachers, students, parents and stakeholders become more responsive, and all parties' satisfaction with school services can increase. In the end, optimizing administration in schools not only supports smooth operations, but also contributes directly to creating a better and more competitive quality of education.
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