The Role of Robotics-Driven Productivity, Profit, and Employee Satisfaction in Enhancing Sustainability in the Beverage Industry

Jimoh Adams Lukman (University of Ilorin)
Zi Jian Oh (Universiti Sains Malaysia)
Muhammad Azim Akmal bin Johani (Universiti Sains Malaysia)
Muhammad Alimi bin Mohd Tarmizi (Universiti Sains Malaysia)
Muhammad Afiq Hakimie bin Ahmad Sobri (Universiti Sains Malaysia)
Muhammad Amar Basyir bin Sulaiman (Universiti Sains Malaysia)
Suryo Wirawan (University of Brawijaya)
Dhymas Pramana Wicaksana (University of Brawijaya)
Mikita Trusevich (Belarusian State Economic University)
Daisy Mui Hung Kee (Universiti Sains Malaysia)

Asia Pacific Journal of Management and Education
Vol 7, No 3 (2024): November 2024

This research examines the perceptions of individuals from diverse backgrounds regarding the role of robotics in the Coca-Cola industry, focusing on productivity, profitability, and employee satisfaction. The objective was to evaluate how robotics impacts organizational efficiency and sustainability in beverage manufacturing, especially Coca-Cola. A quantitative methodology was employed, utilizing a Google Form questionnaire distributed to 50 respondents from Malaysia, Indonesia, India, and Belarus. The survey assessed the perceived productivity, profitability, and satisfaction related to robotic integration in Coca-Cola's operations. Results indicated that respondents rated the productivity of robotics positively, with a mean score of 3.84, suggesting a strong perception of automation’s efficiency. Profitability was similarly viewed favorably, with a mean of 3.86, indicating that robotics contributes to organizational profitability. Employee satisfaction with robotics had a slightly lower mean score of 3.82, reflecting a neutral to positive outlook. In conclusion, robotics significantly enhances productivity and profitability in the beverage industry, while employee satisfaction, though important, has a secondary impact on sustainability outcomes.