Journal of Global Engineering Research & Science (J-GERS)
Vol. 2 No. 2 (2023): Vol. 2 No. 2 (Desember 2023): Journal of Global Engineering Research & Science

Analysis of the Effectiveness of Using E-Commerce Marketplaces Shopee and Tokopedia in Loxus Living Company

Junaedi, Fajri (Unknown)
Salsabil, Sani (Unknown)
Ekawati, Risma (Unknown)
Faizah, Safira (Unknown)

Article Info

Publish Date
29 Dec 2023

Abstract

The analysis reveals the impact of utilizing E-Commerce Marketplaces such as Shopee and Tokopedia in the strategies of Loxus Living Company.The adoption of e-commerce platforms like Shopee and Tokopedia plays a vital role for businesses aiming to enhance their competitiveness and sales in the modern digital landscape. This study delves into how Loxus Living Company leverages these marketplaces to boost its online visibility, drive sales, and monitor advancement towards set objectives. Factors such as user experience, safety, and transaction efficiency are considered when evaluating e-commerce success. The results illuminate how utilizing technology, and new media can boost business growth and expand the market.

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Journal Info
Journal of Global Engineering Research & Science (J-GERS)
Website

Abbrev

jgers

Publisher

Universitas Global Jakarta

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering Environmental Science

Description

Journal of Global Engineering Research & Science (J-GERS) is a peer-reviewed journal covering all areas of science, engineering, and technology. It is published 2 Issues (twice-yearsly) by the Faculty of Engineering and Computer Science (FECS) of Jakarta Global University. The scope of the journal ...