JP2N: Jurnal Pengembangan Dan Pengabdian Nusantara
Vol. 1 No. 1 (2023): JP2N: September - Desember 2023

PELATIHAN PERSONAL BRANDING DAN STRATEGI KOMUNIKASI BAGI TUTOR MUDA (TROOPERS) ARMIDALE ENGLISH COLLEGE (AEC)

Moch. Armien Syifaa Sutarjo (Universitas Telkom)
Anisa Diniati (Universitas Telkom)
Lusy Mukhlisiana (Universitas Telkom)



Article Info

Publish Date
31 Dec 2023

Abstract

In the midst of competition in the digital era like today, every individual is required to be able to always improve their abilities in order to continue to compete. Every individual must improve their abilities. Two things that are very important in facing a competitive business environment are personal branding and communication strategies. Therefore, we, the Telkom University Community Service team, would like to fully support the Armidale English College (AEC) Troopers to develop their knowledge and skills regarding personal branding and communication strategies by providing offline training. Building a good personal branding requires continuous knowledge enrichment and training. With the knowledge of the importance of building a strong personal branding and managing good communication strategies, it is hoped that these young tutors can set a good example for their juniors and also prepare themselves to face the increasingly fierce competition in the future where each individual must be able to showcase their own strengths. By participating in the training and mentoring program for a predetermined period of time. Partners will gain specific knowledge and skills in implementing personal branding, from introduction to evaluation.

Copyrights © 2023






Journal Info

Abbrev

jp2n

Publisher

Subject

Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

Description

JP2N : Jurnal Pengembangan Dan Pengabdian Nusantara adalah wadah untuk menampung artikel-artikel ilmiah yang berasal dari hasil Pengabdian Kepada Masyarakat yang di Lakukan para Dosen, praktisi, profesional, mahasiswa atau individu yang memiliki ketertarikan dalam bidang pengabdian baik yang ada di ...