Jurnal Kajian Bali
Vol 15 No 1 (2025): New Dimensions of Bali Tourism

Quantum Tourism in Bali: Integrating Cultural Heritage with Advanced Technologies for a Transformative Travel Experience

Ni Made Eka Mahadewi (Bali Tourism Polytechnic, Indonesia)
Ida Bagus Putu Puja (Bali Tourism Polytechnic, Indonesia)
I Wayan Mertha (Bali Tourism Polytechnic, Indonesia)
Vijay Singh Rathore (Shree Kkarni Universe College, Jaipur, India)
Norol Hamiza Zamzuri (Universiti Teknologi MARA, Puncak Alam, Malaysia)



Article Info

Publish Date
07 Apr 2025

Abstract

Quantum tourism is an emerging phenomenon that integrates traditional tourism experiences with advanced technological, cultural, and spiritual dimensions. This study aims to explore the application of quantum tourism in Bali, analyzing how cultural and spiritual elements, alongside emerging technologies, can be synergized to enhance the tourism experience. The research employs a mixed method approach, where qualitative approach using interviews, data from previous studies, and quantitative approach using surveys with key stakeholders in Bali’s tourism industry. Combination of survey modes used were directed to the available sample frame. The findings enhance the conceptual understanding of quantum tourism by highlighting the quantum technology and central role of Bali’s spiritual energy, taksu, in shaping tourist experiences. However, the study also reveals the underutilization of advanced technologies such as IoT and AI. Findings suggest that, in times of uncertainty, investing in quantum technologies and sustainable practices could bolster Bali’s hotel, travel and tourism industry, ensuring it remains competitive and culturally authentic.

Copyrights © 2025






Journal Info

Abbrev

kajianbali

Publisher

Subject

Religion Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

Description

The Jurnal Kajian Bali (Journal of Bali Studies) is an area study journal that specializes in publishing research-based articles about Bali. The topics of articles about Bali that can be published are very diverse including Balinese culture, politics, music, language, architecture, literature, ...