SITEKNIK: Sistem Informasi, Teknik dan Teknologi Terapan
Vol. 2 No. 2 (2025): April

Trends and Innovations in CRM for Patient Management: A Literature Review

Muhdiantini, Cindy (Unknown)
Fitri Yani, Mega (Unknown)
Ibnu Zulkarnain (Unknown)

Article Info

Publish Date
09 Apr 2025

Abstract

Customer Relationship Management (CRM) in healthcare services has evolved rapidly with advancements in information technology. CRM not only functions as a patient relationship management tool but also as a solution to enhance data-driven care, service personalization, and operational efficiency. Current trends in CRM involve the utilization of Artificial Intelligence (AI) and Machine Learning (ML), integration with wearable devices for real-time health monitoring, the use of Big Data for analyzing population health trends, as well as the adoption of telemedicine and mobile health applications connected to CRM. This study aims to review the latest developments in CRM for patient management and its impact on healthcare systems.

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Journal Info
SITEKNIK: Sistem Informasi, Teknik dan Teknologi Terapan
Website

Abbrev

SITEKNIK

Publisher

RAM PUBLISHER

Subject

Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management

Description

SITEKNIK: Sistem Informasi, Teknik dan Teknologi Terapan or in English the publication title Information Systems, Engineering and Applied Technology is an open access journal committed to publishing high quality research articles in the fields of Information Systems, Informatics, Digital ...