INOVTEK Polbeng - Seri Informatika
Vol. 10 No. 1 (2025): March

a Sentiment Analysis of Free Meal Plans on Social Media using Naïve Bayes Algorithms

Yoga Zaen Vebrian (Unknown)
Kustiyono (Unknown)



Article Info

Publish Date
21 Mar 2025

Abstract

This study analyses public sentiment towards the "Free Meal Plan" initiative introduced by the political pair Prabowo-Gibran. This policy aims to assist underprivileged communities in Indonesia and is a significant issue in the social and political context. Data was collected from the social media platform X (formerly Twitter), gathering 501 relevant comments based on their connection to the topic and high levels of engagement (such as retweets and likes). The comments were then processed using Text Preprocessing and TF-IDF techniques and applied to a Naïve Bayes model. The model achieved an accuracy of 69.3%, a precision of 72%, a recall of 57.05%, and an F1 score of 54.5%. These results indicate that the model is capable of classifying public sentiment, though it has challenges in accurately detecting negative sentiment. These findings provide valuable insights for policymakers to design more effective communication and policy strategies, particularly in addressing criticism or public dissatisfaction. The study highlights the importance of using text processing and machine learning techniques to analyze social media data in a structured way.

Copyrights © 2025






Journal Info

Abbrev

ISI

Publisher

Subject

Computer Science & IT

Description

The Journal of Innovation and Technology (INOVTEK Polbeng—Seri Informatika) is a distinguished publication hosted by the State Polytechnic of Bengkalis. Dedicated to advancing the field of informatics, this scientific research journal serves as a vital platform for academics, researchers, and ...