<![CDATA[The background of this research news on the violation of business ethics, especiallythe circulation of rotten eggs is rampant in almost all parts of Indonesia. Thisnews is more interesting because researchers also found that the sale of eggs brokenfor consumption in one of the stalls in the traditional market in the town of Kedirithe biggest buyers are businessmen culinary / food. The purpose of this study wasto answer the problem formulation: (1) How is the sale of eggs broken / not fit forconsumption rated according to the theory of ethics ?; and (2) What factors aredriving sales of eggs broken / not suitable for consumption. This type of researchis descriptive because it tried to describe the view of ethical theory on the sale ofeggs broken / not worth taking to find the factors that drive the behavior of thesesales. The approach used is qualitative data collection techniques of directinterviews with the seller, observation, and literature study. The collected data isorganized, reduced, analyzed and translated so that it can be drawn conclusions.The results of this study can be concluded that the sale of eggs broken forconsumption is contrary to the theory of utilitarianism, deontology, and thetheory of rights, and violating the principle of honesty, openness, and mutualbenefit. The driving factors for such violations are (1) the character (the seller doesnot want to be responsible in order to minimize losses), (2) lack of capital andknowledge (the seller said he did not know about the laws of consumer protectionand the danger of the eggs were flawed and scared many broken egg will makeslosses and working capital deficiency), and (3) lack of control authorities (the sellerexpects no socialization of the danger of the eggs were broken / defective anddissemination of consumer protection laws because it had never been there)Keyword: business ethics, circulation egg damage, theory of ethics]]>
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