This qualitative study explores the relationship between da'wah, religious conversion, and the educational and psychological aspects of converts. Using a literature review approach, this research analyzes various sources of books and relevant journals to examine the cognitive, affective, and psychomotor changes experienced by converts before and after conversion. The analysis revealed that the psychological and educational dimensions of religious conversion, including the internal and external challenges faced by converts, such as social pressures, identity conflicts, and the need for ongoing guidance and support. These findings emphasize the importance of effective coaching models, educational and psychological programs, and community support in facilitating the integration of converts into their new religion.
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