<![CDATA[This community engagement program aims to empower MSMEs in Dusun Pudukku, Pundi Lemo Village, Enrekang Regency through product innovation of dangke chips by developing new flavor variants and market-ready packaging. Dangke, a traditional local dairy product, has traditionally been sold in raw form with limited added value. Through a participatory approach, the program involved 15 MSME actors in technical training on dangke chip production with flavor variants including original, sweet-spicy, lime, and scallion, as well as packaging design using labeled PP standing pouches. Organoleptic testing by 50 local panelists showed that the sweet-spicy variant received the highest score in flavor and aroma. Packaging innovation also received a favorable response with an average score of 3.8, indicating improved consumer perception. This initiative increased partner income by 25% and facilitated a business transformation from raw to ready-to-eat products. The findings demonstrate that product and packaging innovations significantly enhance the competitiveness of local MSMEs.]]>
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