VisArt: Jurnal Seni Rupa dan Design
Vol. 3 No. 1 (2025): VisART : Jurnal Seni Rupa & Desain

Buku Ilustrasi “Acaraki Journey” Sebagai Upaya Revitalisasi Budaya Jamu

Jesslyn Juana Elizabeth Hiu (Unknown)



Article Info

Publish Date
28 Jun 2025

Abstract

Jamu, as part of Indonesia's cultural heritage, faces significant challenges in maintaining its existence amid modernization, especially among younger generations. The declining interest in jamu risks causing a generational disconnect and the gradual disappearance of traditional herbal practices that have been passed down through centuries. In response to this issue, this research focuses on the design of an illustrated book titled “Acaraki Journey: The World of Jamu and Acaraki” as an educational and visual medium to support the revitalization of jamu culture. The study adopts a qualitative method involving literature studies, field observations, and collaboration with Acaraki, a modern jamu café in Jakarta that actively promotes jamu through workshops and community engagement. The visual narrative in the book is developed to be engaging, informative, and culturally rich, targeting young readers as well as domestic and international visitors. The result indicates that illustrated media can effectively convey complex cultural messages in a simplified and appealing format. This project aims to preserve the traditional knowledge of jamu-making and also to reposition jamu as a contemporary health practice embedded within modern lifestyles. Ultimately, the book is expected to become a bridge that connects the past and the future through accessible cultural storytelling.

Copyrights © 2025






Journal Info

Abbrev

visart

Publisher

Subject

Arts Humanities Education Environmental Science Social Sciences

Description

VisArt: Jurnal Seni Rupa dan Design focuses on the research of visual art studies through the experiences exchange among educators, artists, and researchers. Its primary goals is to promote quality research on conceptual ideas, studies, application of theories, and visual art reviews. Topics of ...