Islamic-based character education has an important role in shaping a generation with noble character and integrity. School principals as educational leaders have strategic responsibilities in integrating Islamic values in the curriculum, school culture, and collaboration with parents and the community. This study aims to analyse the principal’s strategy in strengthening Islamic-based character education, especially in the aspects of leadership, curriculum integration, implementation of Islamic culture, collaboration with the community, and continuous evaluation and strengthening. This research uses the library research method by examining various scientific sources related to character education and principal leadership in the Islamic context. The results show that the effectiveness of character education is influenced by visionary principal leadership, integration of Islamic values in the curriculum, strengthening Islamic culture in the school environment, as well as active involvement of parents and the community. In addition, continuous evaluation using observation, self-reflection and digital technology plays a role in improving the success of character education programmes. The conclusion of this study emphasises the importance of a holistic approach in Islam-based character education. This research contributes by providing theoretical insights, practical guidelines, and policy recommendations for school principals and education stakeholders in strengthening Islamic-based character education to shape morally upright students.
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