Causa: Jurnal Hukum dan Kewarganegaraan
Vol. 11 No. 11 (2025): Causa: Jurnal Hukum dan Kewarganegaraan

REGULASI HUKUM TERHADAP INFLUENCER MARKETING: "ETIKA DAN TANGGUNG JAWAB DALAM IKLAN DIGITAL"

Oktariani, Masjida (Unknown)
Nayla Ramadhanty, Dwi (Unknown)
Laini Putri, Keisya (Unknown)
Handayani, Sri (Unknown)

Article Info

Publish Date
27 Apr 2025

Abstract

This research aims to determine the existence of legal regulations governing the ethics and responsibilities of influencer marketing in conducting digital advertising. The research method used is Normative Juridical, the approach is based on the main legal material by examining theories, laws and regulations related to research. Based on existing legal regulations, it is emphasized that an influencer must have ethics and responsibility in carrying out digital advertising. This is important to do to create a digital advertising environment that is more transparent, fair and responsible.

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Journal Info
Causa: Jurnal Hukum dan Kewarganegaraan
Website

Abbrev

causa

Publisher

CV SWA Anugrah

Subject

Humanities Law, Crime, Criminology & Criminal Justice

Description

Causa Jurnal Hukum dan Kewarganegaraan adalah Jurnal Hukum yang terbit tiap bulan dalam setahun. Jurnal ini menerima naskah tenang hasil penelitian maupun kajian literatur tentang mengangkat dan menyajikan beberapa isu hukum yang kontekstual dengan kehidupan berbangsa saat ini. Pertama, isu tentang ...