Jurnal Pemberdayaan: Publikasi Hasil Pengabdian kepada Masyarakat (JPM ITTC )
Vol. 4 No. 2 (2025): Juli-Desember

Meningkatkan Volume Penjualan Serta Mengoptimalkan Literasi Digital : Studi Kasus Happy Family Mart

Nur Fitriana (Program Studi Akuntansi, Universitas Muhammadiyah Riau)
Ghina Adenia (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)
Ranaya Aura Difa (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)
Nadisa Lailatul Rahmi (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)
Putri Ayuni Giawa (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)
Krisvina Mariana (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)
Nindia Putri (Program Studi Akuntansi, Universitas Muhammadiyah Riau, Indonesia, 22315)



Article Info

Publish Date
19 Jul 2025

Abstract

In today's digital era, digital literacy has become one of the important aspects that influences the success of retail businesses. This community service aims to analyze the digital literacy of business owners and the technological competencies of employees at Happy Family Mart, as well as how these two factors can increase sales volume. Through this community service, it is expected that solutions can be found for the problems faced, such as inadequate digital capabilities of business owners, manual financial recording systems, underutilization of Ipos software, minimal digital promotion, and low employee understanding in technology usage. The results of this community service are expected to provide useful recommendations for business owners and employees in optimizing retail information systems and increasing sales volume.

Copyrights © 2025






Journal Info

Abbrev

jpmittc

Publisher

Subject

Education Social Sciences

Description

Jurnal Pemberdayaan: Publikasi Hasil Pengabdian kepada Masyarakat (JPM ITTC ) E-ISSN : 2962-9624 (Online - Elektronik) adalah Jurnal Pengabdian kepada Masyarakat yang diterbitkan oleh CV. ITTC Indonesia. Merupakan jurnal ilmiah hasil kegiatan pengabdian masyarakat (PKM) oleh dosen dan mahasiswa. ...