Investasi : Inovasi Jurnal Ekonomi Dan Akuntansi
Vol. 3 No. 2 (2025): Artikel Penelitian

Studi Empiris Pengaruh Persepsi Kemudahan dan Manfaat terhadap Keputusan Menggunakan QRIS di Tangerang

Adji, Muhammad Azrival Sentanu (Unknown)
Sukmawati, Kartika (Unknown)



Article Info

Publish Date
18 May 2025

Abstract

This study aims to analyze the influence of perceived ease of use and perceived usefulness on the decision to use Quick Response Code Indonesian Standard (QRIS) in the Tangerang area. The research employs a quantitative method with a primary data approach, collected through the distribution of questionnaires to 100 respondents who have used QRIS. The sampling technique used is non-probability sampling with a purposive sampling approach. Data analysis includes validity testing, reliability testing, multicollinearity testing, heteroscedasticity testing, normality testing, multiple linear regression analysis, F-test (simultaneous), t-test (partial), and the coefficient of determination (R²). The results of the analysis show that perceived ease of use and perceived usefulness simultaneously have a significant influence on the decision to use QRIS. However, partially, only perceived usefulness has a significant effect on the decision to use QRIS, while perceived ease of use does not show a significant influence. These findings indicate that although ease of use is important, the usefulness perceived by users is the key factor in driving the decision to use QRIS in Tangerang.

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Journal Info

Abbrev

investasi

Publisher

Subject

Economics, Econometrics & Finance Education Library & Information Science

Description

Inovasi Jurnal Ekonomi dan Akuntansi (INVESTASI) merupakan jurnal diterbitkan oleh SoraTekno Publisher dan menjadi media bagi para peneliti, praktisi dan dosen yang akan mempublikasikan hasil penelitiannya. Tujuan Jurnal ini adalah untuk memfasilitasi publikasi ilmiah hasil-hasil penelitian di ...