INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE
Vol. 6 No. 3 (2025): International Journal of Cultural and Social Science

SCHOOL PROMOTION MANAGEMENT AND INCREASING COMMUNITY MOTIVATION TO ENROLL IN HARAPAN BANDAR PULO PRIVATE MIDDLE SCHOOL

Sembiring Depari, Rizky (Unknown)
Mesiono (Unknown)
Neliwati (Unknown)

Article Info

Publish Date
29 Jul 2025

Abstract

This study investigates the implementation of school promotion management in increasing community motivation to enroll their children at Harapan Private Junior High School in Bandar Pulo, Langkat Regency. Using a qualitative approach, data were gathered through interviews, focus group discussions, observations, and documentation. The findings reveal that the school applies structured and consistent promotional strategies through digital platforms and print media, directly targeting elementary students and their parents. Regular dissemination of school activities strengthens this effort. The study concludes that systematic, digital-based promotion effectively enhances public trust and enrollment interest.

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Journal Info
INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE
Website

Abbrev

ijcss

Publisher

Yayasan Pena Cendekia Insani

Subject

Humanities Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Description

International Journal of Cultural and Social Science (IJCSS) is an International Journal covering various social science fields, including culture, sociology, communication, politics, and information literacy. All articles submitted in the English ...