Journal of Commerce Management and Tourism Studies
Vol. 4 No. 2 (2025): Aug 2025

Cultural potency and developing strategy of Waturaka ecotourism in Ende regency

Budiarta, I Putu (Unknown)
Solihin, Solihin (Unknown)
Sutarma, I Gusti Putu (Unknown)



Article Info

Publish Date
04 Aug 2025

Abstract

This study aims to identify and analyze the obstacles in ecotourism practices in Waturaka Village, Kelimutu District, Ende Regency, East Nusa Tenggara Province. Waturaka Village is a buffer village for Kelimutu National Park which has great potential in developing community-based ecotourism. This study uses a descriptive qualitative approach with data collection techniques through observation, in-depth interviews, and literature studies. The results of the study indicate that ecotourism practices in Waturaka Village face various obstacles, including limited infrastructure, lack of equitable community participation, minimal training and technical knowledge, and management that still requires intensive assistance. In addition, the development and promotion model that has not been maximized also hinders the advancement of ecotourism in this village. These obstacles have an impact on the sustainability of ecotourism based on conservation and empowerment of local communities. Therefore, synergy between stakeholders, increasing human resource capacity, and sustainable management strategies are needed to support the success of ecotourism in Waturaka Village.

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Journal Info

Abbrev

JCMTS

Publisher

Subject

Humanities Economics, Econometrics & Finance Social Sciences

Description

The scope of the journal is Commerce (Business Administration, Business Digital, Business Management, Financial Accounting, Performance measurement, Managerial Accounting, Auditing, Taxation, Accounting Information Systems, Accounting for public services, Strategic Management Accounting, Transfer ...