This paper discusses the basic concept of strategic management in the public sector and its relevance in the context of Indonesian governance. Using a descriptive-qualitative approach, the article outlines the main stages of strategic management—strategy formulation, implementation, and evaluation—and compares them with practices in the private sector. Furthermore, it explores the implications of applying this concept in public policy and government strategic planning, as well as the practical challenges and solutions encountered in the field. This study is expected to provide both conceptual and practical contributions to the development of more effective and accountable public governance.
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