Jember Regency has the third largest agricultural area in East Java Province. However, the agricultural area has decreased due to the expansion of built-up areas in line with population growth. This indicates the need for special attention to controlling the expansion of built-up land in Jember Regency. This study focuses on predicting agricultural land loss and the increase in built-up land in Jember Regency. It examines land cover changes in the regency from 2017 to 2021. Sentinel-2 imagery was used to obtain land cover data for Jember Regency in 2017 and 2021. The 2017 and 2021 land cover maps will serve as reference maps to determine the 2025 land cover using the MOLUSCE plugin in QGIS. The obtained 2025 land cover map will be used to validate the model's accuracy by comparing it with the actual 2025 land cover using Kappa Accuracy. This model's Kappa Accuracy is 91%. The validated model will then be used to predict land cover for 2045. The analysis indicates a predicted reduction in agricultural area of 5.675 hectares and a predicted increase in built-up area in irrigated areas of 6.348 hectares during the 2025–2045 period. Over the next 20 years, irrigation areas under the authority of the regency are predicted to experience the highest growth in built-up land, at 46.1%. This is followed by areas under provincial authority, which are predicted to grow by 34.6%, and areas under central authority, which are predicted to grow by 110% of the total agricultural area in Jember Regency. These findings are important for local governments and stakeholders in land management and urban planning. They also contribute to the monitoring of agricultural land use and the development of effective policy strategies.
                        
                        
                        
                        
                            
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