Journal of Management and Informatics
Vol. 3 No. 1 (2024): April Season| JMI: Journal of Management and Informatics

Ethical Challenges in AI-Driven Decision-Making: Addressing Bias and Accountability in Business Applications

Munifah, Munifah (Unknown)
Wibawa , Eka Satria (Unknown)
Purwantini , Kasih (Unknown)



Article Info

Publish Date
17 Apr 2024

Abstract

The adoption of artificial intelligence (AI) in business decision-making has revolutionized operations but introduced critical ethical challenges, particularly in bias and accountability. This study investigates the sources of bias in AI-driven systems and evaluates current accountability frameworks in business contexts. A mixed-methods approach is employed, combining a comprehensive literature review with in-depth interviews with business leaders across technology, finance, and healthcare sectors. The findings reveal that algorithmic and data biases are prevalent, arising from imbalanced training datasets and opaque algorithmic processes. Existing accountability mechanisms are often insufficient, with responsibility dispersed among developers, managers, and regulators. Practical strategies, such as third-party audits and algorithmic transparency initiatives, are emerging but require further refinement. This study emphasizes the need for robust ethical frameworks, including guidelines like Fairness Accountability Transparency Ethics (FATE), to mitigate bias and ensure responsible AI usage. Key recommendations include the adoption of transparent AI models, enhanced regulatory oversight, and targeted training for stakeholders on AI ethics. These insights contribute to the ongoing discourse on ethical AI deployment and provide actionable pathways for businesses aiming to navigate the ethical complexities of AI.

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Journal Info

Abbrev

jmi

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management

Description

management and business economics involving operational management, management of human resources, finance management, marketing management, social and economic ...