The low scientific literacy of junior high school students is caused by the lack of interesting and contextual learning media. This study aims to develop an ethnoscience-based physics magazine as a learning media integrated with local culture. The method used is Research and Development (R&D) with the ADDIE model. Validation was carried out by media and material experts with very good and good results. The magazine was implemented in class VIII MTs At-Taqwa Beru. The results of the pretest and posttest showed a significant increase, from an average of 43.25 to 70, with a significance value of 0.000 and an effect size of 1.68. As many as 75% of students achieved the KKM. The output of this study is an ethnoscience-based physics magazine product that effectively improves students' scientific literacy through a local cultural approach.
                        
                        
                        
                        
                            
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