Daya Saing : Jurnal Ilmu Manajemen
Vol. 11 No. 1 (2025)

PENERAPAN M-BANKING DALAM MENINGKATKAN JASA, LAYANAN PERBANKAN DI BANK RAKYAT INDONESIA

Nainggolan, Desi Aminarti (Unknown)
Simanjuntak, Christin Grace (Unknown)
Nainggolan, Yuni Kafrina (Unknown)
Silalahi, Ignatius Valdo (Unknown)
Hutasoit, Naomi Serepina (Unknown)
Hasugian, Christnova (Unknown)
Siallagan, Hamonangan (Unknown)

Article Info

Publish Date
22 Feb 2025

Abstract

The implementation of m-banking at Bank Rakyat Indonesia is a strategic step to improve service quality and strengthen the relationship between banks and customers. Through innovation in m-banking features, the bank can meet the needs of customers who are increasingly diverse and modern. Digital education and literacy are important aspects to ensure customers understand and utilize m-banking services properly. In addition, customer data security should be a top priority in the development of digital services to build customer trust.

Copyrights © 2025




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Journal Info
Daya Saing : Jurnal Ilmu Manajemen
Website

Abbrev

dayasaing

Publisher

Komunitas Manajemen Kompetitif

Subject

Decision Sciences, Operations Research & Management Other

Description

Jurnal Daya Saing (Online ISSN: 2541-4356 | Print ISSN : 2407-800X) published by Komunitas Manajemen Kompetitif. This journal published thrice in February, June and October. It contain the articles such as scientific papers (research and non-research), analytical studies, theoretical applications ...