Admisi dan Bisnis
Vol. 25 No. 3 (2024): OKTOBER 2024

Implementation of Inbound Marketing Strategy through Call to Action by Building an E-Store Website

Febrian, Rizky Tri (Unknown)
Azizah, Azizah - (Unknown)
Purnamasari, Eva - (Unknown)
Sulistiyani, Endang - (Unknown)



Article Info

Publish Date
31 Oct 2024

Abstract

Marketing and product offerings are inextricably linked for a business. Utilizing digital platforms for marketing purposes has a significant effect on how quickly a firm develops. Providing a website that uses inbound marketing as a tool for marketing that is integrated into all social media platforms is the aim of this research. A sales website needs inbound marketing, which focuses on drawing customers with useful and engaging content. Using Call to Action, which serves as an invitation to purchase a product, is one example. The firm Duz Creative Semarang, which produces and sells packages, is the subject of this investigation. WordPress CMS is the development tool of choice for this research, which employs the Waterfall technique. The study's output is a marketing website that is user-friendly, efficient, visually appealing, and educational. Customers may easily discover the services offered on the website, which is linked to all of the business's social media accounts

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Journal Info

Abbrev

admisi

Publisher

Subject

Economics, Econometrics & Finance

Description

Admisi dan Bisnis Journal receives articles from research and literature review in social and technology. Focus of Admisi dan Bisnis Journal are : 1. Economics 2. Management 3. Secretarial 4. Business Administration 5. Information System in Business 6. ...