<![CDATA[This study explores the relationship between snorkelers perceptions of service quality by snorkeling guide. This study investigated the essential safety skills and knowledge of snorkeling guide in the Karimunjawa Islands, a popular marine tourism destination within Indonesia’s exotic Coral Triangle. Ensuring proper safety standards in critical for minimizing risk and enhanching the destination’s appeal. To understand the guides role in delivering safe, comfortable, and memorable experiences. The study employed a qualitative methodology, data was gathered through interviews with tourist, guide and the Indonesian Tourist Association management. Complimented by field observations to document activities and validate information. The key findings reveal that guides are highly effective at providing informative briefings, supervising tourist, and possess relevant training in water rescue and guide competency. The study concludes that investing in guide skills is a proven strategy for improving tourist safety and preventing future water accidents, recommending ongoing training updates.]]>
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