Jurnal Serina Abdimas
Vol 2 No 2 (2024): Jurnal Serina Abdimas

PEMANFAATAN KECERDASAN BUATAN MENCIPTAKAN PRODUK GANTUNGAN KUNCI SALAD BOZ

Cokki (Unknown)
Olivia Putri, Angely (Unknown)
Tiffany, Fransisca (Unknown)
Wijaya, Santrista (Unknown)
Natalya, Yenny (Unknown)

Article Info

Publish Date
30 May 2024

Abstract

This community service aims to enhance brand awareness for our partner, Salad Boz, a healthy culinary business. Team observations reveal that Salad Boz's promotional media lacks appeal and tends to be monotonous, failing to captivate consumer attention. To address this, the PKM team collaborated with the business owner to create engaging promotional media, specifically keychains with the Salad Boz logo created using artificial intelligence. The creative process includes conceptual planning, image creation, editing, and implementation. Although the design of the keychains involves artificial intelligence, human assistance remains essential. The PKM team also advises the partner to actively monitor current developments and explore other appealing promotional strategies for future marketing endeavors.

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Journal Info
Jurnal Serina Abdimas
Website

Abbrev

JSA

Publisher

Universitas Tarumanagara

Subject

Decision Sciences, Operations Research & Management Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Public Health Social Sciences

Description

Jurnal Serina Abdimas adalah wadah publikasi hasil kegiatan Pengabdian kepada Masyarakat (PkM) yang dilaksanakan oleh Dosen, Mahasiswa, maupun Praktisi dan telah didesiminasikan pada Seri Seminar Nasional (SERINA) dan SENAPENMAS yang diselenggarakan oleh Lembaga Penelitian dan Pengabdian Kepada ...