Jurnal Pengabdian Masyarakat Asia
Vol. 6 No. 2 (2025): Jurnal Pengabdian Masyarakat

Hilirization of Nori Sawi, Hydroponic Management Training, and Digitalization at Larangan Mega Asri Sidoarjo

Kusnanto, Hadi (Unknown)
Sari, Meirna Dewita (Unknown)
Marina, Nurul Fitria (Unknown)
Saputro, Andre Ridho (Unknown)
Putra, Andhika Cahyono (Unknown)
Syammakh, Isa Ma'ruf (Unknown)



Article Info

Publish Date
16 Nov 2025

Abstract

Purpose: This community service program was implemented at the Larangan Mega Asri, Sidoarjo with the aim of increasing the economic independence of residents through three main approaches, hilirization of dried nori mustard greens products, hydroponic management training, and social media digitalization training. Method: Method is designed with a participatory approach that actively involves partners from the planning, implementation, to evaluation stages. Practical Applications: The results of the activity show that the community has acquired new skills in processing mustard derivative products, is able to manage the hydroponic system independently, and is more adaptive to the use of social media as a marketing tool. This program is a positive first step in terms of increasing productivity, business diversification, and strengthening the digital marketing network of Larangan Mega Asri. Conclusion: The combination of product hilirization, strengthening hydroponic cultivation, and marketing digitalization has created a synergy that encourages the community-based creative economic ecosystem.

Copyrights © 2025






Journal Info

Abbrev

jpm

Publisher

Subject

Arts Humanities Computer Science & IT Economics, Econometrics & Finance Other

Description

Fokus Jurnal Pengabdian Masyarakat bertujuan untuk menyediakan wadah bagi para peneliti Nasional di bidang Bisnis dan Teknologi Terapan untuk mempublikasikan artikel asli. Cakupan Ruang lingkup Jurnal Pengabdian Masyarakat adalah Bisnis dan Teknologi. Jurnal ini memuat hasil-hasil pengabdian ...