Multikultura
Vol. 4, No. 4

CITRA BARU VLADIMIR PUTIN DI MEDIA SOSIAL: UPAYA MEMENANGKAN PEMILU PRESIDEN RUSIA 2024

Nasution, Muhad Alfianda (Unknown)
Elfira, Mina (Unknown)

Article Info

Publish Date
31 Oct 2025

Abstract

This research analyzes the new image of Vladimir Vladimirovich Putin displayed on social media Instagram @russian_kremlin during the election campaign for the President of the Russian Federation, from 17 February to 14 March, in an effort to win the 2024 Presidential election of the Russian Federation. The method used in this research is qualitative descriptive analysis. The theory used in this research is Roland Barthes (1972) semiotic denotation and connotation. The argument of this research reveals a new image of Vladimir Putin as a leader who is modern, social, understands technology and supports digitalization innovation in Russia.

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Journal Info
Multikultura
Website

Abbrev

publication:multikultura

Publisher

Universitas Indonesia

Subject

Arts Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Description

MULTIKULTURA accepts articles on various issues in the humanities, including philosophy, literature, archaeology, linguistics, history, library and information technology and area studies from various cultures in the world through a double-blind peer-review ...