<![CDATA[This research aims to determine the effect of service quality on student satisfaction at the “XY” Education Institution. The data analysis technique used is simple regression analysis. Hypothesis testing with the t test shows that there is a t count of 6.854, which means that from the t table it is obtained that the t table is 1.995, so the hypothesis test for this research is t table 6.854 > t count of 1.995, which means that service quality has a significant effect on student satisfaction at “XY” Education Pekanbaru. The relationship between service quality (X) and job satisfaction (Y) is positive as evidenced by the results of b = 0.498, which means that for every one unit increase in service quality, “XY” Education Pekanbaru student satisfaction will be increased by 0.498 units. The contribution of service quality to “XY” Education Pekanbaru student satisfaction is 40.90%]]>
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